http://blog.prathambooks.org/2017/08/the-pbchamps-programme-is-back.html
The idea behind the campaign : The idea is to encourage children to fall in love with reading. This initiative is part of the Pratham Books' Champions program where they encourage their community of volunteers to use one book to conduct reading sessions. These sessions are conducted free of cost and mostly with children from under-served communities.
This year's event is scheduled for 9th September, 2017 (as it is a Saturday and more people can join to celebrate the joy of stories).
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